Garbage In, Garbage Out: The MSP Guide to Not Automating a Dumpster Fire

October 8th 2025 | 9am PT/12pm ET

Automation can transform your MSP’s efficiency and profitability — but only if your data and processes are clean. Too many MSPs rush into automation without fixing the fundamentals, leading to wasted time, messy workflows, and disappointing results. In this session, we’ll show you how to avoid the “dumpster fire” and set your PSA up for automation success.

RESERVE YOUR SEAT FOR THE SESSION HERE

It's the number one problem we've seen in Automation.  If your PSA is a mess, it's nearly impossible to get an effective ROI from Automation.  But with clarity and process, Automation can have a HUGE impact!

You'll learn how to:
✅ Identify the hidden data issues in your PSA that sabotage automation.
✅ Streamline and standardize processes so automation runs smoothly.
✅ Build a foundation for accurate, consistent, and ROI-driven automation.
✅ Understand the key metrics and reports you must trust before automating.
✅ Prepare your PSA for automation projects that actually save hours and dollars.

Automation Readiness Assessment

How ready is your MSP for automation?

Get a full customized report with your automation ROI in minutes!

“We saved 193+ hours/month… eliminated 195 tickets/quarter… unlocked $8,385/month in hidden efficiency.”
 - Jeff G, VP Services, FL MSP

PSA Health Score

How ready is your PSA for automation?

As an added bonus, schedule your complimentary PSA sy stem review with one of our experts.

We will work together on a deep dive to provide you with a written review and system score so you can see exactly how even minor changes can drive huge ROI.

SPEAKERSMeet The Experts From MSP+

In this session, Bill will show how automation drives efficiency and profitability— if you’ve got your basics right. He’ll talk about why clean data and simple processes matter, and how to avoid “just automating the chaos.” skipping these steps just leads to more headaches. Learn some tips for spotting messy data, simplifying process documentation, and setting up automation that actually pays off.

Bill Stucklen - Chief Technology Officer MSP+

In this session, Craig will show why your PSA setup is the foundation for successful automation. Drawing on his experience leading service delivery, he’ll explain how messy or incomplete configurations block efficiency—and how getting the basics right unlocks automation, smoother workflows, and higher profit.

Craig Beck - Chief Operations Officer MSP+

Adam will host and facilitate the session—framing the discussion, introducing the speakers, and guiding the flow. He’ll kick things off by highlighting why a well-structured PSA is the cornerstone of operational readiness, and how MSPs can position themselves to scale and automate without creating chaos.

Adam Bielanski - Chief Community Officer MSP+